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Business Alert

Warning signs your business is in financial difficulty

Financial difficulty rarely arrives suddenly. There are almost always warning signs. The businesses that survive are the ones that recognise these signs early and act decisively.

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The Three-Sign Rule If you recognise three or more warning signs below, seek professional advice now. Don't wait until the situation becomes critical.
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The Legal Tests

When is a company insolvent?

New Zealand law recognises two tests for insolvency. Understanding these helps you assess your position objectively.

Cash Flow Test

Can you pay your debts as they fall due?

This is the primary test. It's not about whether assets exceed liabilities on paper. It's about whether you have the cash to pay bills when they're due. A profitable business can fail this test if it runs out of cash.

Key indicator:

Regularly unable to pay suppliers, staff, or tax on time

Balance Sheet Test

Do liabilities exceed assets?

This test compares total liabilities against total assets. If you owe more than you own, you may be balance sheet insolvent. However, many businesses trade through this if cash flow is adequate.

Key indicator:

Net asset deficiency on financial statements, declining equity

High Alert

Financial warning signs

These are the clearest indicators of financial distress. If you are experiencing several of these, the situation requires immediate attention.

Count them: How many of these apply to your business right now? Three or more means you should seek advice today.

Delayed payments to suppliers

Routinely paying suppliers late, negotiating extensions, or prioritising which creditors to pay first. Suppliers may start demanding cash on delivery.

Increasing overdraft reliance

Overdraft permanently at or near the limit. Using short-term credit facilities to fund ongoing operations rather than true short-term needs.

Borrowing to pay existing debt

Taking new loans or credit to service existing debt. This is a dangerous spiral that compounds the problem rather than solving it.

Tax arrears (IRD, GST, PAYE)

Falling behind on GST, PAYE, or income tax. IRD is often the first creditor businesses stop paying. IRD has strong collection powers, and directors can face personal liability for unpaid PAYE.

Unable to pay staff on time

Delaying wages, asking staff to wait, or splitting pay runs. This is one of the most serious signs. Staff have priority claims in liquidation.

Creditors calling frequently

Regular calls from suppliers, utilities, or debt collectors chasing payment. Avoiding answering the phone or having difficult conversations about overdue accounts.

Bank declining further credit

Bank refusing overdraft extensions, declining new credit applications, or reducing existing facilities. Banks often see problems before business owners do.

Cash flow projections consistently wrong

Forecasts regularly miss the mark. Expected payments don't arrive. Costs exceed budgets. If you can't predict cash flow, you can't manage it.

Early Indicators

Operational warning signs

Financial problems often show up first in operations. These signs may appear before the cash crisis hits.

Key staff leaving

Your best people often see problems first. Departures of key staff, especially in finance or operations, should prompt questions.

Customer concentration

Over-reliance on one or two major customers. If your biggest customer accounts for more than 30% of revenue, their loss could be fatal.

Margin erosion

Gross margins declining over time. Accepting work at lower prices just to keep cash flowing. Competing on price rather than value.

Declining sales/revenue

Revenue trending down over consecutive periods. Fewer new customers. Existing customers reducing orders or moving to competitors.

Inventory piling up

Stock levels increasing while sales decline. Cash tied up in inventory that isn't moving. Risk of obsolescence or write-downs.

Quality issues increasing

Rising complaints, returns, or warranty claims. Cutting corners to save costs often shows up as quality problems that further damage the business.

Critical Stage

Legal warning signs

When creditors escalate to legal action, the situation is urgent. These signs indicate immediate professional advice is essential.

Statutory demand received

A formal demand for payment. If not paid or disputed within 15 working days, the creditor can apply to put your company into liquidation. This is a serious legal step, not just a demand letter.

Creditor pressure and legal threats

Letters from lawyers, threats of legal action, or notice that proceedings will be issued. These escalations signal creditors have lost patience with informal arrangements.

Default notices from lenders

Formal notices that loan covenants have been breached or payments missed. Banks may appoint receivers if the situation isn't addressed. Check your loan documents for default events.

Landlord pursuing rent arrears

Formal demands for overdue rent. Landlords can forfeit leases for persistent non-payment, potentially forcing closure of premises. Commercial leases often have strict remedies.

Personal guarantees being called

If you've personally guaranteed company debts, creditors may now pursue you personally. This means your personal assets, including your home, may be at risk.

Companies Act 1993

Director duties when in difficulty

When a company is in financial difficulty, director duties become critical. Understanding these obligations can protect you from personal liability.

s135

Reckless Trading

Directors must not agree to the business being carried on in a manner likely to create a substantial risk of serious loss to creditors.

When it applies: If you continue trading knowing the company can't pay its debts, you may be personally liable for the debts incurred from that point.

s136

Incurring Obligations

Directors must not agree to the company incurring an obligation unless they believe on reasonable grounds the company will be able to perform that obligation.

When it applies: Taking on new orders, credit, or commitments when you know (or should know) the company can't fulfil them.

s137

Duty of Care

Directors must exercise the care, diligence, and skill that a reasonable director would exercise in the same circumstances.

Standard expected: Stay informed. Attend board meetings. Review financials. Ask questions. Get professional advice when needed.

Safe Harbour Protection

The Companies Amendment Act 2020 provides protection for directors who take appropriate steps when the company may be unable to pay its debts.

Requirements: Obtain advice, take steps to reduce debts, and document decisions. Safe harbour is not unlimited but gives breathing room for genuine turnaround attempts.

Your Options

Options at different stages

The earlier you act, the more options you have. As the situation deteriorates, choices narrow.

EARLY STAGE

Most options open

Warning signs emerging but manageable

  • Negotiate with creditors - Payment plans, extended terms
  • Operational restructuring - Cut costs, renegotiate contracts
  • Sell non-core assets - Generate cash without affecting operations
  • Seek refinancing - New funding to bridge gaps
MIDDLE STAGE

Options narrowing

Significant pressure, formal steps needed

  • Formal restructuring - Professional turnaround assistance
  • Creditor arrangements - Compromise agreements, Pt 14 arrangements
  • Voluntary administration - Structured process while protected
  • Business sale - Sell as going concern before forced sale
LATE STAGE

Limited options

Critical situation, controlled exit focus

  • Voluntary liquidation - Directors choose to wind up
  • Court liquidation - Creditor-initiated wind up
  • Receivership - Secured creditor appoints receiver

Even at this stage, a controlled process usually preserves more value than uncontrolled collapse.

Hawke's Bay

We understand local pressures

Hawke's Bay businesses have faced extraordinary challenges. Cyclone Gabrielle created pressures that many are still working through. Supply chain disruptions, infrastructure damage, and customer impacts have compounded for some businesses.

We understand these circumstances. Difficulty arising from events beyond your control is different from poor management. But regardless of the cause, the response matters. Acting early protects more options.

If your business is still dealing with post-cyclone challenges, we can help you assess your position and explore options. There's no judgement, just practical advice.

When to seek help

01

Sooner is always better

The earlier we talk, the more options exist. Don't wait until crisis point.

02

Three warning signs = act now

If three or more signs from this article apply, that's enough to warrant a confidential discussion.

03

Statutory demands are urgent

If you've received a statutory demand, you have 15 working days. Call immediately.

Key Takeaways

01

Warning signs appear before crisis. Recognise them early.

02

Three or more warning signs means you should seek advice now.

03

Directors have legal duties. Breaching them can mean personal liability.

04

Safe harbour provisions exist for directors who take appropriate steps.

05

Earlier intervention = more options. Later intervention = fewer choices.

06

Even in late stages, controlled processes preserve more value than collapse.

Related Guide

Understand your options when facing financial difficulty.

Read the Insolvency Guide

Don't wait until it's too late.

The earlier you act, the more options you have. A confidential conversation costs nothing and could save everything. We've helped Hawke's Bay businesses through difficult times for 150 years.

Or call us on 06 835 7394

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